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Jennifer Carlsson
Feb 9, 20246 min read
Top 10 Makeup Brands Trending on Instagram 2023
Explore the top 10 makeup brands trending on Instagram in 2023, looking into the strategies that have made them stand out.
Jennifer Carlsson
Feb 8, 20246 min read
Top 10 Skincare Brands Trending on Instagram 2023
Explore the top 10 skincare brands trending on Instagram in 2023, looking into the strategies that have made them stand out.
Jennifer Carlsson
Dec 14, 20235 min read
Top 10 Bright Future Beauty Brands to Watch
Bright Future Beauty Brand Type is all about fun and high quality beauty that on top of that actually do not compromise on sustainability
Jennifer Carlsson
Dec 13, 20235 min read
Top 10 Alchemy Beauty Brands to Watch
A highlight of 10 Alchemy Beauty Brands that blend ancient wisdom, modern science, and sustainability.
Jennifer Carlsson
Oct 16, 20233 min read
Top 10 Pop Play Beauty Brands to Watch
Pop Play is the quintessential Gen Z Beauty Brand Archetype, We look at 10 Brands to watch from this colorful brand type.
Jennifer Carlsson
Oct 6, 20234 min read
Top 10 Skincare Brands Trending on Instagram September 2023
In this post I share the Top 10 of the data driven list of Skincare Brands Trending on Instagram September 2023. Get the full top 700 list.
Jennifer Carlsson
Oct 4, 20234 min read
Top 10 Eco Luxe Beauty Brands to Watch
Top 10 Eco Luxe Beauty Brands to Watch,' featuring a curated selection of premium beauty products that combine luxury and sustainability.
Jennifer Carlsson
Oct 1, 20233 min read
Top 10 Millennial Minimalist Beauty Brands to Watch
Analyze the Millennial Minimalist Beauty Brand Archetype lasting allure through 10 key brands. For deeper insights, see our 2023 report.
Jennifer Carlsson
Oct 1, 20233 min read
10 Cruelty Free South Korean Skincare Brands to Watch
Explore 10 innovative, cruelty-free South Korean skincare brands reshaping the beauty landscape.
Jennifer Carlsson
Sep 21, 20232 min read
Top 30 Skincare Brands Trending on TikTok August 2023
Top list of skincare brands trending on TikTok that is updated monthly just like my trending on Instagram lists.
Jennifer Carlsson
Aug 2, 20232 min read
10 Beauty Brands with Barbie Vibes
Here are 10 Beauty Brands with adorable pastel packaging that serve barbie realness. Perfect for anyone that loves cute cosmetics!
Jennifer Carlsson
May 6, 20232 min read
10 Swedish Beauty brands to watch in 2023
Here are10 Swedish beauty brands I’m paying attention to in 2023.
Jennifer Carlsson
May 3, 20232 min read
Top 15 Makeup Brands Trending on Instagram April
These are the top 15 Makeup Brands trending on instagram in April 2023.
Jennifer Carlsson
May 3, 20232 min read
Top 15 Skincare Brands Trending on Instagram April
These are the top 15 skincare brands trending on Instagram in April 2023.
Jennifer Carlsson
Apr 2, 20233 min read
10 Fragrance Brands to Watch in 2023
There’s a lot happening in the fragrance category now and these are the 10 fragrance brands I’m paying attention to in 2023.
Jennifer Carlsson
Nov 20, 20221 min read
Top 15 Australian Skincare Brands Trending on Instagram October 2022
Based on my top trending skincare brands on Instagram I wanted to highlight the top 15 trending skincare brands based in Australia.
MINTOIRO BLOG
Jennifer Carlsson
The Beauty Brand Expert
I'm Jennifer Carlsson, a 32 year old strategy consultant, competitive market researcher, data analyst and designer from Stockholm, Sweden. I know more about more beauty brands than anyone else and I'm an expert in what it takes for beauty brands to succeed.
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